Epic Games Store AI content policy for game developers (2026)
Short answer: Not required. No AI disclosure requirement in Epic's published distribution requirements (it does require disclosure of paid promotional content). Epic's store VP: 'We do not police how developers make their games.'
Checked 2026-10-15 against official pages and secondary reporting · verification: primary+secondary. Not legal advice.
| Platform type | PC store |
|---|---|
| Disclosure | Not required |
| Pre-generated AI content (made during development) | No AI-specific requirement found in the requirements overview. |
| Live-generated AI (at runtime) | No AI-specific requirement found. |
| Asset sellers | See Fab. |
| Store label | None |
What the policy says
"You must disclose if your offer contains any paid advertisements that promote your own (or someone else's) brand, product, or business."
"We do not police how developers make their games (Epic Games Store VP Steve Allison, GamesRadar+ interview, 3 Feb 2026; secondary source)"
Before you submit
- List every AI-generated asset that ships (art, audio, text, code) and the tool and plan you used.
- Check each tool's licence for the plan you generated on. Free tiers that do not allow commercial use, per our data: Leonardo.Ai, Recraft, Tripo, Sloyd, Cascadeur, DeepMotion Animate 3D (AI mocap), ElevenLabs, Suno, Udio, Fish Audio, Murf AI, Rosebud AI, AIVA, GenPBR.
- If the game generates content at runtime, write down your guardrails and how players report bad output.
- Check copyright where you sell: see AI copyright by country.
FAQ
Do I have to disclose AI-generated content on Epic Games Store?
Not required. No AI disclosure requirement in Epic's published distribution requirements (it does require disclosure of paid promotional content). Epic's store VP: 'We do not police how developers make their games.'
What about runtime (live-generated) AI on Epic Games Store?
No AI-specific requirement found.
Do asset sellers on Epic Games Store have to tag AI content?
See Fab.
Where is the official Epic Games Store AI policy?
https://dev.epicgames.com/docs/epic-games-store/requirements-guidelines/distribution-requirements/requirements-overview https://www.gamesradar.com/games/we-do-not-police-how-developers-make-their-games-epic-games-store-boss-says-we-let-players-decide-on-games-that-use-gen-ai/
Sources
- https://dev.epicgames.com/docs/epic-games-store/requirements-guidelines/distribution-requirements/requirements-overview
- https://www.gamesradar.com/games/we-do-not-police-how-developers-make-their-games-epic-games-store-boss-says-we-let-players-decide-on-games-that-use-gen-ai/
Other platforms: Steam (Valve) · itch.io · Fab (Epic asset marketplace) · Microsoft Store & Xbox · Google Play · Apple App Store · Godot Asset Store · PlayStation & Nintendo · Can I ship it? checker
Cite this page
Asset Forge Index, "Epic Games Store AI content policy", https://assetforgeindex.com/policies/epic-games-store, checked 2026-10-15. Data is free to reuse with a link. Machine-readable versions are listed in llms.txt.
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